Selected as one of seven committee members to plan Wabasso, MN’s largest event in 25 years, I contributed to decision-making and execution in all phases, spanning over the course of a year and a half. I partnered with the committee president to lead marketing, website, social media, and graphic design initiatives for the three-day event, with a focus on creating an inviting, engaging, and high-attendance campaign.
Logo Design/Color Palette:
Banners, Signage, & Marketing Material:
Apparel and Merch:
Web and Social Media Graphics:
Medallion/Coin Design:

Original sketch

Event Photography:
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